Help Your Firm Get and Manage Honest Google Reviews
Quick Answer
Reviews are the strongest trust signal a prospect and Google both look at. We run a verified client review engine that asks happy clients at the right moment, in a way that stays within Legal Practice Council rules, so your rating and review count climb steadily.
Reviews can help people understand other clients’ experiences. We help your firm ask for honest feedback and reply carefully, without promising rankings or new enquiries.
Most law firms get reviews by accident. A grateful client, an unprompted moment, maybe one or two a year. We agree neutral requests and firm-approved replies before they go live.
Not sure where to start? Our free visibility audit can help you see where your firm stands — see the help we offer or what it costs.
We agree what your firm needs, set it up and test it before it goes live. Your proposal makes clear what is included and what costs extra. Your firm keeps legal decisions and conflict screening.
What We Do
Review Request Automation
We set up automated review request sequences triggered by matter completion. A neutral invitation to eligible clients, regardless of sentiment, by the agreed SMS and email channels. We set up and test the agreed trigger before launch. No chasing. No awkward in-person asks.
Multi-Platform Targeting
Google reviews are the priority — they directly affect Maps rankings. We layer in secondary platforms like Justicia and Lawyers SA where appropriate, so your review profile is consistent everywhere prospects look.
Review Response Management
Every new review — positive or negative — gets a professional, LPC-compliant response within 48 hours. Your firm approves replies, and no confidential matter information is shared.
Negative Review Strategy
Negative reviews happen. We respond carefully and professionally — never defensively, never with case details, always within LPC and POPIA boundaries. Where reviews are fake, defamatory, or violate Google's policies, we file removal requests on your behalf.
LPC Compliance Built In
Your firm approves review requests before use. No incentivised reviews. No payment for reviews. No coaching clients on what to say. Just a clear, honest invitation to share their experience — exactly as the rules require.
Frequently Asked Questions
What do the LPC rules actually say about reviews?
The LPC prohibits incentivised testimonials, guarantees of outcome, and certain solicitation practices. You may invite a client to leave an honest review — you may not pay for it, write it for them, or imply that a positive review affects their matter. Every system we build is structured around these limits.
What can we do about fake or defamatory reviews?
First, respond professionally — never with case details. Then we file a removal request with Google citing their content policy (fake engagement, conflict of interest, or off-topic content). Where the review is genuinely defamatory under SA law, we coordinate with your firm on a formal letter. Removal isn't guaranteed but the platform decides whether to remove it.
How many reviews does my firm actually need?
There is no guaranteed number. Invite honest feedback from eligible clients without selecting only happy clients. We report what we observe, rather than promise a rating or review count.
Get Your Free Visibility Audit
We'll benchmark your review profile against your top 3 competitors — free.